Released on = May 23, 2007, 6:31 pm

Press Release Author = Prestige Public Relations

Industry = Apparel & Fashion

Press Release Summary = Women\'s Contemporary brand, Signorelli, launches Fall 2007
collection including OmniPeace by Signorelli t-shirts benefiting Millenium Promise,
an organization dedicated to ending extreme poverty by 2025.

Press Release Body = (Los Angeles, CA) May 23, 2007 - Los Angeles-based contemporary
women's brand Signorelli (www.SignorelliLA.com) truly represents the uniqueness and
prestige of the Italian Signorelli of the early 1600's, a secret society of
rebellious teenage nobility. Similar to the cutting-edge yet elite historic group,
Signorelli's designs mix high-quality materials, attention to comfort and detailing
and chic fashions with edge and unconventional style, setting Signorelli designs
apart from other contemporary fashions. Each season the collection fuses comfort
with character by using first-class fabrics, which are "embellished by hand and
finished by heart", bringing Signorelli uniqueness to every design.

The Fall 2007 collection will feature a new range of coordinated colors and styles
including a group of thin sweater knits and wraps in capri blue, ivory, and
charcoal; Supima micro modal tops in coffee and black washes; denim inspired trouser
pants in crimson pinstripe; and super soft, cotton modal scoop thermals and henleys
in candy pink, white, black and red. Fall styles will be available at boutiques
worldwide including top fashion retailers like Atrium (NYC), Planet Blue (LA), Beans
(Japan) and Cream (United Kingdom) for $69 - $295.

Keeping with both the revolutionary efforts of the clothing brand and the historic
group, Signorelli's Fall collection will also include men's and women's OmniPeace by
Signorelli t-shirts and tanks exclusively designed for OmniPeace. OmniPeace, founded
by Los Angeles-based Mary Fanaro, raises funds for Millennium Promise, a non-profit
organization dedicated to ending extreme poverty by 2025. Millennium Promise's
mission is to work village by village in Africa to empower the poor with the skills
and tools they need to pull themselves out of poverty and become self-sustainable.
Signorelli will create Supima cotton and modal cotton t-shirts and tanks bearing the
OmniPeace logo, as the exclusive apparel company partnering with OmniPeace. Mens and
women's t-shirts will retail for $59, and tanks will retail for $52 at boutiques
nationwide including Kitson, Fred Segal, Tracey Ross and more. 100% of Signorelli's
profits from the sale of the shirts will be donated to Millennium Promise.

The OmniPeace by Signorelli tee has attracted the likes of celebrities including,
Courtney Cox, Sienna Miller, Naomi Campbell, JoJo, Kevin Costner, Shawn Wayans;
rapper, Common and more.

For more information on current Signorelli collections visit www.SignorelliLA.com.
For more information on OmniPeace, visit www.Omni-Peace.com
For more information on Millennium Promise, visit www.MillenniumPromise.org

# # #

About Signorelli
Launched in Spring 2006, Signorelli, a Los Angeles-based contemporary fashion brand,
was founded by designer/owner, Meredith Garrett. Her line is inspired by the edge
and unrefined spirit of the Italian Signorelli and fuses comfort with character by
using first class fabrics, which are embellished by hand and finished by heart,
bringing "Signorelli" uniqueness to every piece. Signorelli is dedicated to raising
funds for charities and has partnered with such organizations including OmniPeace,
The Surfrider Foundation, Hurricane Katrina Musicians' Relief Fund and The Lupus
Foundation.

About OmniPeace
OmniPeace was founded by Los Angeles-based entrepreneur Mary Fanaro to help raise
funds and awareness for Millennium Promise by partnering with different brands,
including apparel, chocolate, jewelry and accessory manufacturers to create retail
products bearing the charity's logo.


About Millenium Promise
Millenium Promise is a nonprofit organization founded by economist and global
anti-poverty crusader Dr. Jeffrey Sachs. The organization focuses its efforts on
Africa and hopes to save the lives of 30 million children who would otherwise die
before reaching the age of five.



Web Site = http://www.SignorelliLA.com.

Contact Details = Media Contact:
Julie Leffler
PRestige Public Relations
Julie@PrestigePublicRelations.com
P) 949.722.8500
F) 949.722.8555
www.PrestigePublicRelations.com